The difference an ATM machine makes to a business is tremendous. Customers need convenience and if a store offers them the ease-of-use that they are looking for, they are much more attracted towards it.
That said, having an ATM machine at any business space can mean an instant increase in traffic and conversions. There are many more benefits to having an ATM machine including the following:
· Boost Sales
Whether you run an apparel store or a grocery store, having an ATM machine on your premises will increase the chances of customers spending more on your products. In fact, according to a survey posted by National Link, approximately 70 to 80% of the transaction made from night club ATMs are spent at the club.
This means that having an ATM machine at your business location boosts your sales, helping you improve your bottom line.
· Improved Marketing
ATMs are a great way to attract an audience to your business location. With an ATM placed at your store, you can establish a good image of your brand in the eyes of your customers. Moreover, those who do not fall under your target market may also be drawn to your business and become returning customers.
An ATM acts as a great marketing tool, allowing you to increase your market and your profits.
· Builds Business Reputation
Businesses that improve their customer service and offer convenience to their customers are the ones that stand out in the increasingly competitive market. No one likes dealing with companies that do not care about them. When you invest in an ATM machine for your business space, you are investing in customer utility, thereby, improving your brand image in the market.
· Increased Earnings
Did you know that an average 7-eleven store performs 3000 transactions in a month?
When you have an ATM at your store, it increases your chances of earning more money. Apart from earning from increased sales, you also earn more money from ATM transaction fees.
The perks of having an ATM at your business location are endless. So, if you want to cash in on the benefits, invest in an ATM machine today.